Making our product range healthier

General Progress

Since 2002, Brakes has had a policy for suppliers, which defines the product standards required for all Brakes Brand products. This covers nutrition labelling, methods and frequency of nutrition analysis, types of fats permitted, maximum salt levels and the use of additives.

We have had a programme of salt reduction since 2001 to enable us to reach the FSA 2010 salt targets.

Since 2008 we have not used any Hydrogenated Vegetable oils in Brakes brand products.

Commitments 2009 Progress over the last year
  1. We will continue to develop Healthier Choices products within our planned product development and they will be highlighted to customers through our marketing brochures and by our sales teams.     1. Healthier Choices continues to be a strong brand with 3 new ‘no added sugar’ squashes. They are all highlighted in the list and other product brochures to promote them to caterers.
  2. We will continue to develop more products using Smartcrumb® with other foods to enable caterers to deliver food with lower saturated fat content.     2. We have 5 new Smartcrumb® coated products in the meat and vegetarian ranges as well as the original fish range, in total more than 20 products all cooked without frying so reducing the fat content.
  3. We will continue with our salt reduction programme and expect to meet the 2010 targets set by the FSA by the target date wherever possible. This work will include moving canned vegetables into water only. We will review these plans when the FSA publishes the 2012 targets.     3. Our salt reduction programme has now been completed for Brakes own brand bread, sausages, savoury pies and pasties, sausage rolls, soups, ready to use sauces, biscuits, and potato products. We already have more than 700 products that meet the 2012 salt target including 80 of the most popular bread products, such as baguettes, sliced loaves and rolls. Our vegetables are now canned in water.
4. We will continue to introduce new foods to our range that are Inherently Healthy.   4. We have introduced a range of fruit baskets for use in buffets and corporate lunches. We continue to look for healthier potato products to add to our Healthier Choices range, which includes our oven chip with only 3% sunflower oil. We have introduced the combi fries with 6.9% fat, a saving of 1% over standard fries as they are cooked quickly in a combination oven. Having introduced 1% milk, one of our major customers is using this to replace semi skimmed milk, which saves 8.8g saturated fat per 2 litres.
5. The suppliers' forum will continue in 2009 and we will scope out a plan for fat and saturated fat identifying areas where reduction may be possible and ways to deliver them. We will monitor this in the light of the FSA recommendations.   5. The suppliers’ forum met once during 2009 and we introduced some new ingredients that could be used to reduce fat and saturated fat. We will use the forum to help implement a saturated fat and energy reduction plan that will be developed in light of FSA recommendations.
    6. We set new standards in fat, saturated fat, salt & sugar for children’s ready meals, and redeveloped a range of popular dishes.
Forward Commitment 2010/2011 Planned Monitoring
  1. We will review the Healthier Choices range to ensure it continues to meet the expectations of our customers.     1. We will provide a report to the FSA.  
  2. We will develop a plan for saturated fat and energy reduction in the light of the FSA recommendations.     2. We will report plans to the FSA.  
  3. We will continue to hold suppliers’ forums to enable policy development and implementation in light of FSA recommendations.     3. We will report progress to the FSA.  
  4. We will continue to work towards the completion of the 2010 salt targets and review new ingredients that may help us reach 2012 targets without detrimental effect on products.     4. We will report further salt reductions to the FSA.  

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