Score Big this World Cup: Every bag of Mini Cheddars gives you a chance to win a £1.5k Stadium-at-Home Treat!

Stock up with Jacob’s Mini Cheddars this summer to give you and your customers a tasty chance to kick off the 2026 World Cup by winning big!  For Kick-off, there’s no better choice than Jacob’s Mini cheddars – the cheesy baked mini biscuits made with real cheese and absolutely no artificial flavours or colours.  Always baked, never fried, Mini cheddars are golden, crunchy and ready to deliver a winning snack every time.

It isn’t just about football – it’s about match-day wins and top-tier snacking.

Snacking habits across foodservice are evolving fast. Customers are looking for more relaxed, social moments built around drinks, sharing plates, lighter bites and handheld treats. Grazing has become part of everyday life — whether it’s catching up with friends after work, watching live sport, cheering on their team or making the most of long, warm summer evenings. For operators, these grazing moments are a golden opportunity to boost their snacking offer.

Summer brings a full line‑up of social snacking moments: outdoor events, major sporting action, sunny beer gardens, bustling terraces and Jacob’s Mini Cheddars are always ready to play!  Each mini biscuit delivers big on quality, flavour and crunch exactly what customers want.  Every bag is an all-star pairing - with sandwiches, light bites, grab‑and‑go favourites, or cold drinks. Research shows that snacking with drinks is now the norm in casual dining venues and pubs, with 80% of pub‑goers purchasing snacks alongside their drinks (CGA by NielsenIQ, Snacking in Pubs Report, 2025).   It’s clear:  snacks aren’t sitting on the side-line any longer…. they’re now part of the main event.

Adding Jacob’s Mini Cheddars to your snacking range is as easy as tapping in a penalty. They’re reliable crowd‑pleasers that fit effortlessly across all types of foodservice settings. With every case you buy, you’re giving your customers the chance to win big this summer. 

Now that’s what we call a result!