Brakes a Sysco companyBecome a customer
imp30009-brakes-brandpage-hero-banner-desktop-2400x600-mh-v1_09-2025

The future of plant-based is Impossible™

At Impossible™ Foods we’re redefining meat – creating the same delicious, meaty taste from plants. Packed with flavour, nutrients and kinder to the planet, our products don’t just taste good – they’ve been proven to taste better than the animal¹. Ready to upgrade your plant-based offering? Check out our easy to cook, chef-tested ‘Chicken’ and ‘Beef’ range.

1 Plant-Based Market State of the Industry Jan 2021

Impossible™ ‘Beef’ for any menu

Impossible™ ‘Beef’ has landed, setting a new standard for plant-based ‘Beef’ in the UK. Impossible™ is preferred by 63% vs the animal1 and delivers consistent results, every time2. Effortlessly easy to cook and unmatched on taste and texture – you really can have it all.

1 - Plant-Based Market State of the Industry Jan 2021‎

2 - Independent Culinary Benchmarking June 2025‎

Deliciously versatile Plant-Based Sausage

Rich, juicy and full of flavour - our plant-based Sausage proves you don’t need meat to deliver big flavour. Easy to cook and ideal across breakfast, mains and buffets, Impossible™ Plant-Based Sausages let operators serve a plant-based favourite without compromise.

Plant-based ‘Chicken’ with no compromise

Crispy, tender and packed with flavour - our plant-based ‘Chicken’ is proof you can have it all. ImpossibleTM Nuggets, Tenders and Fillets are easy to cook, versatile on any menu and go head-to-head with the animal. In fact, in a blind taste test, our Nugget was preferred by 65% of participants1!

1 Based on a study of 214 participants in the U.K of IMPOSSIBLETM Nuggets versus a leading animal chicken nugget served in restaurants. For more information visit https://impossiblefoods.com/gb-en/claims

No meat, no compromise

Our mission is to redefine meat – creating delicious food with incredible meaty taste, that’s easy to cook and better for the planet.

We don’t just match the animal, we’re preferred to it.
Effortless to cook, consistent every time.
We win on meat taste – because if it’s not as good as the real thing, what’s the point?
Delicious plant-based meat that saves on land, water and emissions.

Shop the Impossible™ range

If it’s not ImpossibleTM, it’s a compromise. The plant-based upgrade your menu’s been waiting for – discover our full range.

Impossible™ 'Chicken' NuggetsImpossible™ 'Chicken' Nuggets
£42.09
£9.27/kg
2 x 2.27kg
Impossible™ ‘Chicken’ TendersImpossible™ ‘Chicken’ Tenders
£25.53
£12.16/kg
1 x 2.1kg
Impossible™ ‘Chicken’ FilletsImpossible™ ‘Chicken’ Fillets
£25.53
£12.16/kg
1 x 2.1kg
Impossible™ Plant-Based Sausage 42gImpossible™ Plant-Based Sausage 42g
£26.21
£13.00/kg
48 x 42g
Impossible™ Plant- Based Burger 113gImpossible™ Plant- Based Burger 113g
£33.20
£14.69/kg
20 x 113g