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McVitie’s New Digestive Crumbs Are You Ready To Be Insipired?

08 September 2026

This autumn, McVitie’s is reimagining two of its most loved biscuit brands and introducing them into the Foodservice sector in a versatile crumb. The new launches, McVitie’s Ginger Nuts Crumbs and McVitie’s Original Digestive Crumbs, will enable chefs and operators to bring the unmistakable taste of McVitie’s into their kitchens and menus.  A new addition to Brakes sweet topping and ingredients range which can elevate your menu, enhance your creations by preimmunising your desserts, ice creams and hot drinks adding value across your offering.

It’s exciting to see our most iconic brands transformed for a new occasion. McVitie’s Ginger Nuts and Original Digestive Crumbs offer the trusted flavour consumers know and love, while providing foodservice and hospitality professionals with a convenient ingredient to elevate desserts, baking, toppings and creative menu applications.

Ideal for Baking and Finishing

Combining the heritage of McVitie’s with exceptional versatility, Digestive and Ginger Nuts Crumbs help operators create desserts that customers know and love. Their familiar, popular flavours add instant appeal to sweet menus, while their ease of use makes it simple to develop distinctive and memorable dishes. Whether used as a crunchy topping, cheesecake base or baked ingredient, the possibilities are endless.

  • Use as a base for a cheesecake by combining with butter
  • Or combine with a crumble topping for an extra texture
  • Incorporate in a Traybake or use for a topping on a Doughnut
  • Sprinkle over Milkshakes, Lattes or Frappes or cover the rim of the cup to add more theatre
  • Fold or top ice creams and Sundaes

Premium toppings are an easy way to elevate menu offerings, encouraging higher spend per head and delivering a more satisfying experience for customers.

Designed for Commercial Kitchens

  • Supplied in handy 500gm format
  • Reduces waste
  • Saves time
  • Minimises risk of cross-contamination
  • Perfect for use in a busy kitchen
McVitie's Gingernut Crumb 500gMcVitie's Gingernut Crumb 500g
£31.08
£3.11/ea
10 x 500g
Offer
McVitie's Digestive Crumb 500gMcVitie's Digestive Crumb 500g
£40.89
£26.99
£2.70/ea
10 x 500g

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