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Food News

What's new in food - here you will find the latest trends, new food and award winning products.

Brakes Launches New Sysco Premium Deep Fill Pies

Brakes Launches New Sysco Premium Deep Fill Pies

27 May 2026

Brakes, the UK’s leading foodservice wholesaler, has launched a new range of Sysco Premium Deep Fill Pies, created for hospitality operators who want craft quality, consistency and depth of flavour without the labour intensity of scratch cooking.

Brakes says Benvenuti to a new Authentic Italian range

Brakes says Benvenuti to a new authentic Italian range

10 March 2026

Brakes, the UK’s leading foodservice wholesaler, has unveiled a new authentic Italian range, bringing the true flavours, craftsmanship and traditions of Italy directly to professional kitchens across the UK.

Sysco celebrates incredible success at the CCM Own Label Awards

09 January 2026

Sysco GB set the standard as it took home 15 awards at the Cash & Carry Management Own Label Awards, including three ‘Best of the Best’ awards and the overall star of the show.

Brakes launches La Boulangerie Premium Bakery

14 October 2025

Brakes has launched La Boulangerie Premium Bakery, bringing together its award-winning premium range of breads, pastries and cakes under a new banner.

Brakes launches Bubble Waffles

08 September 2025

Bubble waffles, which originated in Asia, have been setting social media alight. And now, Brakes is making them available to Britain’s foodservice sector, without the need for any specialist equipment.

Brakes launches Citavo hot beverages range

08 July 2025

Brakes has launched a range of hot beverages under Sysco’s new Citavo brand. Working in partnership with leading coffee brand, Cafédirect, the range is led by a selection of premium roast and ground coffee beans.

Brakes Adds New Premium Ice-Cream Ranges

01 May 2025

Brakes, the UK’s leading foodservice wholesaler, has revamped its premium ice-cream range with the introduction of an exclusive range of gelatos and sorbettos from award-winning producers, Hackney Gelato and Jude’s.

YouTube Stars launch ice cream range in Brakes

10 April 2025

YouTube phenomena the Sidemen have made their way to Brakes, with the launch of a new range of ice cream products under the collective’s Sides brand

Brakes launches Enchanted Bakery range

23 January 2025

Brakes has launched a new range of high quality, handmade tray cakes, providing a next level taste experience.

Brakes launches Veganuary new products

17 January 2025

Brakes has launched almost 40 new vegan products including three into its market-leading Sysco Simply Plant Based range.

Success at the Cash & Carry Management Awards

13 January 2025

Brakes has enjoyed spectacular success at the Cash & Carry Management Chefs’ Own Brand Awards, scooping a massive 22 awards.

Brakes is Taking Care of Christmas

22 November 2024

Brakes has announced a package of activity to support care home caterers to deliver a Christmas to remember.

1 Gold award, 4 Silver awards and 5 Bronze awards.

Q Awards Foodservice Operator of the Year

13 November 2024

 Brakes has won the prestigious Foodservice Operator of the Year at the Quality Food Awards (Q Awards).

Sysco GB lands the MSC UK Foodservice Supplier of the Year

24 October 2024

Sysco GB companies have been awarded the prestigious 2024 MSC UK Foodservice Supplier of the Year award.

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Brakes launches new Birchstead fresh meat range

15 October 2024

Brakes has launched a range of almost 60 premium quality, fresh beef products under its new Birchstead brand.

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Choose your happy with new Boston’s Doughnuts from Country Choice

20 September 2024

Country Choice has launched a new brand - Boston’s Doughnuts, in two formats: hand-topped, and thaw and serve.

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Make your menu pop

Brakes launches Simply Coolers and Popping Boba

05 September 2024

Brakes has launched a selection of Simply Flavoured Coolers and Popping Boba for the perfect iced drinks solution for beverage menus.

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Brakes Backs British Food Fortnight

9 August 2024

Brakes is once again backing British Food Fortnight with a packed programme of activity to highlight the benefits of British produce to its customers.

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Brakes Launches Portico Seafood

6 August 2024

Brakes, the UK’s leading foodservice wholesaler, has launched Portico Seafood, a new range of high quality, frozen fish and seafood.

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Brakes stock brand new CauliShoots®

24 July 2024

Fresh Direct has launched ‘CauliShoots®’, an innovative, new variety of cauliflower, which is set to revolutionise how the vegetable is served.

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Fresh Direct launches Mushroom Meat

26 April 2024

Fresh Direct has launched mushroom ‘meat’, an innovative, new product that provides a healthy centre of plate alternative to meat.

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Brakes launches Wildfarmed Bread range

01 May 2024

Brakes has launched a range of products made using Wildfarmed flour, supporting a growing interest in natural, regenerative agriculture.

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Brakes Announces Price Holds on 7,000 Products Until October

11 April 2024

Brakes is holding prices on more than 7,000 products to drive value to customers and helping them to plan with certainty.

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Brakes launches range of texture modified range meals

13 March 2024

Brakes has launched an innovative range of texture modified meals to meet a growing demand from care and hospital caterers.

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New! Sysco Simply Plant Based

Brakes launches new plant based range for Veganuary

08 January 2024

Brakes has kicked off its Veganuary campaign with the launch of a new Sysco Simply Plant Based range.

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Brakes cuts fresh meat prices by up to 10%

18 December 2023

Brakes has announced that it is cutting prices on around a quarter of its fresh meat lines.

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Country Choice festive Christmas pizzas

08 December 2023

Country Choice has launched two exciting Christmas Flatstone Pizzas – one for meat eaters, and one for vegetarians.

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Chef's Choice by Fresh Direct, a Sysco Company

Fresh Direct launches the perfect potato

14 November 2023

A premium Chef’s Choice potato, sets a new benchmark for chipping and roasting potato.

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‘We Care, Because You Do’ campaign

‘We Care, Because You Do’ campaign

6 September 2023

Supporting care homes in overcoming menu and catering challenges amidst food price inflation

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Brakes Launches British Food Fortnight Campaign

Brakes Launches British Food Fortnight Campaign

23 August 2023

The growing trend towards seasonal British ingredients

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Sysco Launches Brands Range in GB

Sysco Launches Brands Range in GB

18 July 2023

New Range covers Sysco Essentials, Sysco Classic and Sysco Premium

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Brakes Puts Plant Forward on the Menu

Brakes Puts Plant Forward on the Menu

16 June 2023

Brakes has launched a new campaign to help caterers across schools capitalise on the new ‘plant forward’ trend

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